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The Wellness Wallet was founded in 2020 by accredited financial coach Freya Mathers, to support women in establishing better money habits and grow long-term wealth. 

Freya spent most of her 20s stuck in a paycheque to paycheque cycle with a recurring promise to herself that she would ‘start being good with money next month’. In 2018, she realised that this magic moment was never going to come, and that if she was ever going to achieve any big goals, she would have to start NOW. 

Fast forward two years, after endless self-study, new money habits and a five-figure investment portfolio, she returned to work from maternity leave only to be made redundant. “Loosing my main income stream as a new parent was traumatic, but it would have been a lot worse without a solid emergency fund and financial savvy. At this point, I decided to dedicate my time to supporting other women in not only creating financial stability, but thriving, and I’ve never looked back!”

Over the last two years, The Wellness Wallet has supported over 150 women, either through 1:1 coaching, masterclasses, or online courses. Freya’s coaching has been recognised through several award nominations, proudly taking home the Octopus MoneyCoach award for Coach Community Champion 2021. Freya is constantly working on new ways to support more women with their finances and has plans of launching two new products in 2023 - sign up for our newsletter Words of Wealth for updates!

If you are ready to level up your finances, fill out the enquiry here or email