Freya spent most of her 20s stuck in a paycheque to paycheque cycle with a recurring promise to herself that she would ‘start being good with money next month’. In 2018, she realised that this magic moment was never going to come, and that if she was ever going to achieve any big goals, she would have to start NOW. 

Fast forward two years, after endless self-study, new money habits and a five-figure investment portfolio, she returned to work from maternity leave only to be made redundant. “Loosing my main income stream as a new parent was traumatic, but it would have been a lot worse without a solid emergency fund and financial savvy. At this point, I decided to dedicate my time to supporting other women in not only creating financial stability, but thriving, and I’ve never looked back!”